OUR MISSION
"STAY ALERT, STAY KIND, SHARE THE ROAD WITH ALL IN MIND"
The mission the campaign is to inform teenagers of the dangers of other roadway users such as bicyclists, motorcyclists, and pedestrians. It is important to watch out for these VRU's while driving.
The Public Safety students encourage everyone to complete the online Ford Driving Skills for Life Academy. Please access the academy at:
The Facts
MOTORCYCLISTS
Motorcyclists were involved in 1.1% of all traffic crashes in Michigan in 2022 which resulted in 173 were killed and 2,466 were injured.
PEDESTRIANS
Of the 2,026 pedestrians involved in crashes, in 2022, 173 were killed and 1,566 were injured in 2022.
BICYCLISTS
There were 1,351 bicyclists involved in motor vehicle crashes in Michigan in 2022.
MOBILITY & CHILDREN
The National Road Safety Strategy states users of mobility devices and children under 7 years old have little to no protection from crash forces.
PEDESTRIANS
The Governor's Highway Safety Association estimates at least 7,508 pedestrians were killed nationally in traffic crashes in 2022.